The kindly Wisconsin voice reminds you day after day, ride after ride, your card might be expiring soon, be ready! So when your yellowed card with the old design is about to pop, you get that shiny new card with its understated geometric pattern. And it says that it expires in March 2038, which is, oh, nineteen years from now? There will be four, there will be five or more announcements, even more than usual, on your trip to work or home that day: YOUR VENTRA CARD MAY BE EXPIRING… Or you might first. (Ray Pride)
